Google Knol And Internet News
When we released
the composition of our workforce almost a year ago, it confirmed what many people suspected: the tech industry needs to do a lot more when it comes to diversity. Since then, the question I get asked most is—so what are you doing about it?
You may have heard about some of the work we’ve been doing: embedding engineers
at Historically Black Colleges and Universities; partnering with Hollywood
to inspire girls to pursue careers in computer science; building local initiatives
to introduce coding to high school students from diverse communities; and expanding our employee unconscious bias training
But these programs represent only a sampling of all the work that is going on behind the scenes. If we’re really going to make an impact, we need a holistic plan. Today, we want to share
our diversity strategy, which is focused on four key areas: Hire diverse Googlers:
In the past, our university-focused hiring programs have relied heavily on a relatively small number of schools. But, we know those schools aren't always the most diverse. For example, while 14% of Hispanic college enrollment is at 4-year schools
, Hispanics make up just 7% at the 200 most selective schools
. In the past two years, we've doubled the number of schools where we recruit, to promote student diversity. This year, nearly 20 percent of the hires we make from a university are from these new campuses.Foster a fair and inclusive culture:
We want to ensure that we have an environment where all Googlers can thrive. We’ve raised awareness around unconscious bias
—half of all Googlers have participated in our unconscious bias workshops—and we’ve now rolled out a hands-on workshop that provides practical tips for addressing bias when we see it. We’re also drawing on the idea of 20 percent
time to enable employees to use their time at work to focus on diversity projects. In 2015, more than 500 Googlers will participate in Diversity Core, a formal program in which employees contribute—as part of their job—to the company’s diversity efforts. Expand the pool of technologists:
Making computer science (CS) education accessible and available to everyone is one of our most important initiatives. Our CS First
program is designed to help anyone—a teacher, a coach, or volunteer—teach kids the basics of coding. And since research
tells us that to inspire more girls, we need to show them that computer science isn’t just for boys, we started Made with Code
—and we’re working with the entertainment industry to change the perceptions around CS
and what it means to be a computer scientist.Bridge the digital divide:
We also want more underrepresented communities, including women and minorities, to share the benefits of the web, and to have access to the economic engine it provides. The Accelerate with Google Academy
helps business owners get online, grow and drive economic impact.
With an organization of our size, meaningful change will take time. From one year to the next, bit by bit, our progress will inch forward. More importantly, our industry will become more inclusive, and the opportunities for currently underrepresented groups will grow. We’ll share our updated diversity data for 2015 soon. We’re gradually making progress across these four areas, and we’re in it for the long term.
When I was in 5th grade, I complained to my teacher, Mr. Tomazewski, that there must be more to mathematics than simple arithmetic. He concurred and gave me a 7th grade algebra book because he believed in me. I spent the summer working through every problem! With that simple act, Mr. Tomazewski had set me off on a career path that eventually led to the invention of the Internet
Me at age 11 in 1954
As students, we have the potential to be or do anything—whether and how we fulfill that potential is largely determined by the guidance and encouragement of our teachers.
That’s one reason why Google is so committed to improving teaching and learning through the use of technology. One year ago this week, we announced Classroom
, a tool that helps teachers manage assignments, communicate with students and parents, and stay organized. Since then, we’ve continued to add features that teachers and students tell us they need, and if you stay tuned to the Google for Education Blog
this week, you’ll hear about a few of our newest additions.
In the spirit of listening to our teachers, we’re also continuing to improve our CS First
materials—free online computer science content developed by educators and computer scientists—to help introduce the art of programming to students in grades 4-8 through after-school, in-school and summer programs.
We also realize the importance of what teachers can learn from one another. So with that in mind, this week we’re hosting Education on Air
—a free online event with 100+ sessions led by educators from 12 countries and 29 U.S. states. We’ll cover themes that include empowering students, practical innovation, CS and STEM, and building community. Speakers include LeVar Burton and Google Science Fair 2012 winner Brittany Wenger. We hope you can virtually join us May 8-9 for this online education conference, and make sure to register
so you can catch recorded videos of all the sessions.
Our lives would be profoundly different without the Mr. Tomazeskis of the world. Please join us in saying thank you to our teachers this week—in person, online
, in a handwritten note, or even a meme
—for all that they help us to achieve.
In 1880, the Pittsburgh Dispatch
published an article titled "What Girls Are Good For.” In dismissive terms, the column’s author wrote that women shouldn't be allowed to work because their place was at home.
Days later, a pseudonymous rebuttal appeared in the paper. The response, by a 16-year-old girl whose real name was Elizabeth Jane Cochran, argued how important it was for women to be independent and self-reliant. Within a decade, the author of that response would become known worldwide as Nellie Bly: a hard-hitting young journalist who went undercover at a lunatic asylum and traveled around the world in a record-breaking 72 days.
Throughout her life and career, Nellie Bly spoke up for the underprivileged, the helpless and minorities, and defied society’s expectations for women. We love her adventurous spirit, and we share her belief that women can do anything and be anything they want (we like to think if she were around today she’d be a fellow fan of trailblazing women like Ada
). So when it came time to honor Nellie with a Doodle
, we wanted to make it special. Karen O
of the Yeah Yeah Yeahs wrote, composed and recorded an original song about Nellie, and Katy Wu, the artist who created this doodle, created an animation set to Karen O’s music celebrating this intrepid investigative reporter.
Nellie was born on May 5, 1864 in a suburb of Pittsburgh, Pa. After her response was published in the Dispatch
in 1880, the editor, George Madden, tracked her down and hired her as a reporter. At the time, women reporters commonly used pen names; hers came from a song by fellow Pittsburgher Stephen Foster
. She spent several years at the paper before moving to New York for a job at New York World, which was owned by Joseph Pulitzer. In 1887, she went undercover at the Women's Lunatic Asylum on Blackwell's Island to write an exposé about the conditions there. Her resulting book, “Ten Days in a Mad-House,” made her famous.
But Nellie is best known for her trip around the world. Inspired by Phileas Fogg, the hero of Jules Verne’s novel, “Around the World in 80 Days,” Nellie set sail from New York in November 1889 determined to beat Fogg’s time. Traveling by steamships and sailboats, she sent dispatches back to her newspaper as she circled the globe. Instead of sitting idly and just observing, she was always a part of the action and conversation, despite the fact that public spaces were typically reserved for men at the time.
Storyboard for today's Nellie Bly video doodle, by Katy Wu
When creating the Doodle, we took inspiration from Karen O’s lyrics and Nellie’s journey around the globe. Throughout the video, Katy used newspaper as a unifying theme—with paper tearing, folding and crumpling as the story goes along. And though the video is mostly black and white, she added some color to represent Nellie's energy and vibrancy.
Back in the 19th century, Nellie fearlessly showed a generation of people “what girls are good for.” We’re excited to tell her story in today’s Doodle—and we hope Nellie inspires women and girls everywhere to follow in her footsteps and show the world what they can do.
This week was a sobering one on search and worldwide, as people looked for news out of Nepal and read up on the demonstrations in Baltimore. But as we welcome the month of May
, searchers are also gearing up for a weekend of superheroes—in the ring, on the track and on the big screen. All eyes on Nepal and Baltimore
People around the world came to Google for information about the devastating earthquake that struck Nepal
this week. The 7.8 quake killed more than 6,000 people, triggered an avalanche on Mount Everest and destroyed several historical sites
, including Katmandu’s Durbar Square. As rescuers continue to look for survivors, searchers turned to Google for news about the relief efforts and to ask questions about how to help
, including: “How do I volunteer in Nepal?” and “Where can I donate to Nepal?” See the scope of the world’s response to the tragedy in this visualization
In the U.S., a crisis of a different kind erupted in Baltimore this week. Starting last Friday, people protested in the streets in response to the death of Freddie Gray
, an African-American man who died on April 19 while in police custody. As demonstrations intensified on Monday and Tuesday, officials imposed a curfew and called in the National Guard. Searchers around the country turned to Google with their questions about the events, including: “Why is there a curfew in Baltimore?”, “What is the National Guard?” and “What happened to Freddie Gray?” And we saw big spikes
in searches for topics like martial law
, Baltimore Sun
, Mondawmin Mall
and the Baltimore Orioles
.The Sport of Kings and the Sweet Science
Tomorrow, 20 racehorses will line up for the 141st Kentucky Derby
, but oddsmakers are insisting this is really a two-horse race between heavy favorites American Pharoah and Dortmund. Search interest in horse racing spiked 4X in the last week, with the Derby appearing in Hot Trends
three out of the last four days. People are also turning to search to gear up for the festivities: interest in dress hats has spiked, and searches for [mint juleps] have spiked 4X.
A cast of characters
After American Pharoah and Dortmund’s battle for the roses, two other fierce opponents will go nose to nose: the hotly anticipated fight between Floyd Mayweather
and Manny Pacquiao
takes place Saturday night in Las Vegas. The boxing match is being called the “fight of the century” with a reported $300 million at stake. As people get ready for the fighters to put their gloves on, they’re turning to search to answer questions like “Where can I watch the Mayweather-Pacquiao fight?” and “How much will Mayweather make from the fight?” So far, Mayweather, who is undefeated, is winning the match
in search—he’s being searched for more than Pacquiao in all U.S. states except Hawaii.
The blockbuster “Avengers 2: Age of Ultron” has finally hit theaters, and people are turning to Google to find information about their favorite superheroes and where to see them in theaters. There were more than 500,000 searches
for the movie on Thursday, and early box office estimates
suggest that fans are putting their money where their searches are. Take a look at the top searched characters from the movie:
Tip of the week
Donning a hat for Derby Day tomorrow? Make sure you’ve got a southern beverage to match. Just ask Google, “how do I make a mint julep?” and you’ll get directions for how to mix up a winner.